Customer behaviour
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Manage my target groups better?
Knowing your customers better enables you to offer them the products that meet their expectations, in the right places, and to deliver the right messages through the communication channels that they use.
With SIRIUS Insight, it’s possible!
SIRIUS Insight helps you identify and understand your customers in order to ensure effective and efficient local marketing.
- Who are they?
- How many of them are there?
- Where are they located?
SIRIUS Insight also helps you win new customers, keep them, and identify those who might leave you for the competition.
How?
- Enrichment of your data with Dividuals®
- Profiling of your customers
- Analysis of specific behaviours, priority targets,the loyalty of your customers, or identification of the prospecting profile.
- Delivery of reports, recommendations and enriched data
Results: Lots of opportunities for targeting, personalisation and pro-active actions!
- Know the different profiles of my customers and prospects, where they are located and how many of them there are.
- Know what they buy. Where and when.
- Know my success factors: which product for which customer.
- Effectively define my local marketing campaigns.
- Know which communication channels are used by my customers.
- Anticipate when there is a risk of my customers switching to the competition (churn)
- Know which messages my customers are sensitive to.
- Carry out geomarketing and geotagging via live geolocation.
Find out what SIRIUS Insight can do for you in your specific sector of activity!
Interested? Contact us!
